Inspiration Gallery
Swiggy guides users with Floating Tips
Swiggy, one of India’s leading food and grocery delivery platforms, uses floating tips to offer seamless, real-time guidance throughout the app. These subtle, animated cues often anchored near new or complex features help users discover options like group ordering, scheduled delivery, or Swiggy One benefits without needing to search or dig through FAQs. Floating tips appear just when they’re needed, enhancing exploration without interrupting flow.
Instead of relying on heavy onboarding screens or static tooltips buried in settings, Swiggy deploys floating tips contextually for example, nudging a user to apply a coupon, explore a new tab, or activate tracking on a live order. These micro-guides float lightly over the UI, using simple language and minimal design, so users can take action with a single tap or swipe. The experience is highly visual and designed for mobile-native behavior, where attention spans are short and time is limited.
Why It Feels Effortless
Swiggy’s floating tips blend into the experience like friendly suggestions rather than formal instructions. They appear at just the right moment triggered by user behavior or new feature releases so they always feel timely and relevant. Their floating, animated nature draws attention without being jarring, making them easy to notice but just as easy to dismiss.
Each tip focuses on one simple action, keeping decisions clear and cognitive load low. By embedding guidance in this lightweight, visual way, Swiggy turns learning into doing helping users discover more without ever losing their place. The result is a more confident, engaged user who feels guided not overwhelmed every step of the way.
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